After nearly two decades in front of the camera, working at the highest levels of sports broadcasting, I’ve decided to use all that I know and have learned to impact other people’s careers and brands in my new gig. I am part of a new sports marketing and talent management agency, The Familie.
I will serve as a Senior Vice President, Partner, Agent and Head of Women’s Growth for the Familie. It aligns perfectly with what I want to do in the next phase of my career and where I think I can make a difference. While I will not be working with only females, I really want to women’s growth to be a part of my title. Since I began my career some 25 years ago I’ve watched the number of women working and competing in sports grow, yet, when it comes to the business of marketing, managing and branding women’s careers, females are still terribly underrepresented. I will be in a unique position to advocate for women and help serve as their voice at the table!
In my new role, I will represent and manage athletes, analysts, and broadcasters developing their unique brands through endorsements, speaking engagements, appearances, literary opportunities, licensing and social media. I am excited to help clients by drawing on my experience, insight, and connections from my many years working as a sportscaster and sideline reporter.
Many of you reading this have played a role in my success in one way or another as a fan or a friend. I’m looking forward to leaning on you again for support in this new venture. I can’t wait to share this second act with you.